I don’t think you could produce a better way to describe a company’s worldview– describe things you like and things you do not like.
“Every bike is a design project. is not just buying a bike.”
“Moreover, Please remember that every bike is tested and will be ridden for one day (around my NEIGHBORHOOD 😉 before I will give it to you.
"You will never buy from me a bike with loose bolts or wrong settings.”
Simple, confident, tasteful and well done…
