The changing advertising market place. It’s a whole new world. Something that damn near all of health care doesn’t understand. And it’s fascinating too because everyone knows that you find a doctor through word of mouth…one to one sort of communication. What happens when you are able to find a doctor you love and share that doctor on Facebook or Digg or Delicious or you name it…

There’s a brand new Hello Health launching in late April. I think y’all will like it…